Email Marketing for Product Managers

Email Marketing for PMs

Learn to grow your product through email marketing

Course is available as part of ProductHood Think Tank Membership

Email marketing continues to be the backbone of businesses. Products that use email marketing well tend to outperform their competitors.

For product development teams, the messages their apps send are an indispensable tool for generating user interest, building trust, and nurturing long-term engagement. These product emails have a dramatic impact on customer conversion and retention. Learn to create that impact using email marketing.

ProductHood helped me in building capabilities and upskilling myself in product management. The program offered by them is very structured and grills you in bringing the structural change in mindset towards the product.

Dikshant Chawla

McKinsey & Company

With 99% of consumers checking their email every day, email marketing is a great way to keep in touch with existing and past clients, and reach your prospective customers.

Email marketing is a key skill for product managers in the B2C or B2B space to make their users and customers informed and engaged.

In this course you will learn to grow your product and delight users (or customers) through email marketing via MailChimp.

You will learn how to create your own email templates, branded sign up forms, manage your list, and send your first email.

Mailchimp is a popular email marketing service for small businesses with the no-cost starting membership for up to 2,000 subscribers.

This is a completely hands on course where you will do the work along with the instructor.