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Consensus

Category: Sales Enablement »

What is Demo Automation? Any demo done right is more of a conversation than a broadcast. You discover what’s most important to your prospect and then conform your demo to those interests. Consensus demo automation involves creating an interactive video experience, where viewers select which topics are most and least important to them. Their choices create a custom timeline that prioritizes their interests and minimizes or eliminates topics that are less important, driving up relevance and engagement. Now suddenly a single demo can be shared to a broad range of prospects and stakeholders without requiring each one to sit through mountains of material they don’t actually care about. And that’s where the real magic happens. Every time your automated demo from Consensus gets shared, it illuminates another prospect or stakeholder and feeds rich data back to you; rich data such as contact information; real-time engagement metrics; key concerns; and more. Before you know it, the org is lit up from top to bottom and every light is sending you the inside info you need to close deals more effectively. You’ve revealed not only the buying group, but inroads into other departments and expansions.

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