Home » Magazine » Issue 4 How to become a product manager? Product Management is one of the hottest jobs in technology world today. More and more startups and corporates are finding product manager’s relevant and indispensable for the growth of their business. However while the demand is high and more and more professionals want to…
Home » Magazine » Issue 4 The revolutionary movement behind the explosive growth of Intel, Google, Amazon and Uber. With a foreword by Larry Page, and contributions from Bono and Bill Gates. Measure What Matters is about using Objectives and Key Results (OKRs), a revolutionary approach to goal-setting, to make tough choices in business. In 1999, legendary…
Home » Magazine » Issue 3 According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by persuading someone else to make a purchase. But dig deeper and a startling truth emerges: Yes, one in nine Americans works in sales. But…
Home » Magazine » Issue 3 How Artificial Intelligence is redefining customer engagement? By now, we are all quite familiar with the recommendation engines of brands like Amazon and Netflix. These brands take note of what we click on and like, and then offer us more of the same. If you regularly watch “Orange Is…
Home » Magazine » Issue 3 How to take data driven decisions? Truly innovative ideas you have won’t come from boring over data but when you are half-asleep in bed, or travelling in a cab or I don’t know maybe just having a cup of tea. Deep Kalra This is a difficult question to answer…
Home » Magazine » Issue 3 How to Prepare for a Product Management Job? A Job Hunting Course 201 Product management jobs are tough to crack with no clearly defined path. Every company has a different expectations from a prospective product management professional. As a result it is a herculean task to reach out to…
21 quotes to make you feel happy, content and blessed Every one like’s to be full of energy, happiness and motivation daily. Life is roller coaster ride with ups and down, success & failure. To keep spirits high it is always good to have some dose of daily motivation. So here are 21 great quotes…
7 Design and Wireframing Tools for Product Makers Home » Magazine » Issue 2 Any new idea passes through a design phase before it gets implemented by the engineering or development team. The design process may involve paper prototyping or wireframing using digital tools or it may require creation of mockups using specialized tools. Any…
Home » Magazine » Issue 2 Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty.…
Home » Magazine » Issue 2 The Design of Everyday Things The ultimate guide to human-centered design Buy Now Book Recommendation https://www.youtube.com/watch?v=RlQEoJaLQRAEven the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault,…
