Home » Magazine » Issue 6 How to solve problems creatively in a scare resources environment? Navi Radjou has spent years studying “jugaad,” also known as frugal innovation. Pioneered by entrepreneurs in emerging markets who figured out how to get spectacular value from limited resources, the practice has now caught on globally. Peppering his talk…
Home » Magazine » Issue 6 Megabrands like Dropbox, Instagram, Snapchat, and Airbnb were barely a blip on the radar years ago, but now they’re worth billions—with hardly a dime spent on traditional marketing. No press releases, no TV commercials, no billboards. Instead, they relied on growth hacking to reach users and build their businesses. Growth…
Home » Magazine » Issue 6 How to build and grow a digital marketing agency by Michael Mothner – Founder, Wpromote Michael Mothner is a thought leader in the online community, a regular speaker at leading industry events, and an Internet pioneer. In 2001, Michael founded Wpromote, The Challenger Agency, out of his dorm room at…
Home » Magazine » Issue 6 How to optimize mobile conversions using emotional approach? Talia Wolf Talia has been doing conversion optimization for almost 6 or 7 years now. She helps companies all over the world to optimize their websites. She puts a lot of emphasis on understanding where the leaks are in the funnel,…
Home » Magazine » Issue 6 Hacking email list growth with Dave Schneider David Schneider is the cofounder of NinjaOutreach. He writes about business and entrepreneurship, and enjoys travel. NinjaOutreach is an Influencer Marketing & Blogger Outreach software that streamlines your influencer marketing and lead generation process with automated outreach and follow-ups. Email is one…
Home » Magazine » Issue 5 The Revolutionary Sales Approach Scientifically Proven to Dramatically Improve Your Sales and Business SuccessBlending cutting-edge research in social psychology, neuroscience, and behavioral economics, The Science of Selling shows you how to align the way you sell with how our brains naturally form buying decisions, dramatically increasing your ability to earn more sales. Unlike…
Home » Magazine » Issue 5 How to be Productive? We all have 24 hours to achieve our goals and complete our task lists. No matter how hard we try, we always fall short of our targets. Stress, changing life style, constant distraction from social media and hundreds of other reasons lead to lack of…
Home » Magazine » Issue 5 Everything about growth hacking Tiffany Dasilva has been in digital marketing for over 10 years (20 years if you count the rst time she ever “SEO’d” a website). She started her career in SEO. After that, she moved to SEM, Social Media Advertising, Content Marketing, and then eventually CRO.…
Home » Magazine » Issue 5 There’s always time to do what you love and try new things Founded in 2014 with a London headquarters, EmailOctopus now sends billions of emails on behalf of a vast range of customers. Their small, dedicated, team works to create the most affordable email marketing platform in the world. We spoke…
Home » Magazine » Issue 5 Gustavo Razzetti Learn to challenge yourself one stretch at a time Gustavo Razzetti is the founder of Liberationist which is a change leadership firm that helps you ignite and accelerate a culture of change. He is originally from Argentina but has been living in the United States for over…
