I have a total experience of 6+ years with 4+ years of product management experience managing B2B and B2C products. Straight out of college, I joined an ed-tech startup Ediffy as its founding employee.
Back then Ediffy was just a communication tool using which educational institutes could communicate with students and their parents. Advertising on the student base was the only source of revenue. I started off as a BD executive, grew within the organization, and later headed the BD team.
Having spent some time on the field, I & my team realized that our product was grossly incomplete and that most institutes needed an ERP with all modules like attendance, exam, etc. Hence we went back to the drawing board, brainstormed, and finally decided to take the ERP route.
That’s when my transition into Product Management happened. I worked closely with a select group of institutes to create an MVP that generated decent revenue within the first six months of its launch. Post Ediffy I had a brief stint at Jugnoo where I handled the customer app and helped them reduce their delivery cost.
Later at Loyalty Rewardz, I worked on creating a Loyalty Management platform for retail brands. Currently, at the Future group, I own engagement, security, and the entire cashback disbursal. I’ve taken PM webinars in the past and my views have been published in THE KEN.