Archives: Magazine Articles

Why I switched from Product Marketing to Product Management I started my career as a Product Marketer working for Vistaprint on their Invitations and Announcements category. At the time, I had just graduated from college and had no idea that in a few years, I’d start to get obsessed with Product Management. In fact, I…

Home » Stories » Roy Povarchik, CEO & Founder of Stardom.io Roy is a growth expert and content marketer, working with start-ups, established tech companies and brands to improve their content / digital reach, improve revenue and grow the number of active users on their platform. Together with his clients, they work on costumer acquisition,…

Home » Stories » Ruben Gamez, Founder of Bidsketch Originally a software developer, Ruben bootstrapped Bidsketch while working full time and was quickly able to grow it into a profitable business. He spent several years working for a billion dollar payroll company. There he helped build and manage a custom proposal system that was used…

Home » Stories » Ryan Battles, Co-founder, Harpoon Ryan Battles is an entrepreneur, web developer, designer, and marketer. For the past 10 years he has worked with clients as large as Google down to small non-profit organizations. After spending a few years working with a venture-backed startup in San Francisco–helping to grow their initial user…

Home » Stories » Aaron Ross, Best Selling Author of Predictable Revenue Aaron Ross is the best-selling author of Predictable Revenue: Turn Your Business into a Sales Machine With The US$100 Million Best Practices of Salesforce.com. Referred to as “The Sales Bible of the Silicon Valley,” the book has been No. 1 on Amazon’s telemarketing…

Home » Stories » Tia Fomenoff, Director of People and Culture at Thinkific Tia helps people solve their problems: whether that’s by placing people in their dream job, working with customers to make more money, guiding small businesses on the uses of social media or even recommending great restaurants to acquaintances. Having worked in a…

Home » Stories » Talia Wolf, Founder and Chief Optimizer at Getuplift Talia helps businesses get into their customers’ heads. She uses emotional targeting and customer-centricity to generate more revenues, leads, engagements and sales for her clients and students. She specializes in landing pages, mobile web, E-commerce optimization and full funnel optimization. She was recently…

Home » Stories » Susan Gunelius, President & CEO of KeySplash Creative With more than 25 years of marketing, branding and copywriting experience, Susan Gunelius is a seasoned corporate professional having spent more than a decade developing and executing marketing programs for global and national organizations, including divisions of AT&T and HSBC. She holds an…

Home » Stories » Sujan Patel, Co-founder of Mailshake & VoilaNorbert Sujan got his start online in the early 2000s as an eCommerce founder. Despite his first site’s eventual failure, Sujan was able to translate the lessons he’d learned about SEO and generating traffic to his second venture – the digital marketing agency Single Grain,…

Home » Stories » Stuart McKeown , Co-founder at Gleam.io Stuart is the co-founder of Gleam.io. Gleam is the world’s most used contest and consumer demand platform. He is an experienced Full Stack Marketer + Product Manager and with over 10+ years experience. Stuart moved to Melbourne from the UK in 2005, his background is…