Bpm’online marketing is a robust marketing automation software that helps to gain demand generation excellence through identifying customers’ needs and nurturing their interests until they are successfully transformed into opportunities. Bpm’online has been included in the September 2016 Gartner Magic Quadrant for CRM Lead Management based on its completeness of vision and ability to execute. • Easily manage each step of customer demand generation by following pre-defined processes – from lead qualification to hand-off to sales. • Use bpm’online analytics to track new leads, evaluate the level of engagement and efficiency of different channels. • Use bpm’online marketing to build your target audience and send bulk emails with just a few clicks of a mouse. Bpm’online has been widely recognized by key industry analysts, including Gartner, Forrester, Nucleus Research, Ovum, ISM and received multiple prestigious awards. The solution listed in Five Categories of The Gartner CRM Vendor Guide 2016.