Workshop – Crafting Effective User Personas
✔ Understand User Personas: Learn the essentials of creating accurate and actionable user personas.
✔ Gather and Analyze Data: Develop skills to collect and synthesize user insights effectively.
✔ Apply Personas Strategically: Use personas to guide product design, development, and team alignment.
Creating accurate and actionable user personas is a cornerstone of successful product design and management. This workshop equips product managers and makers with the skills to develop user personas that go beyond surface-level demographics, helping you understand your users’ needs, goals, and pain points. Learn how to create personas that guide decision-making and align your team around a shared vision of the customer.
What You Will Learn:
- The Importance of User Personas: Discover how personas help bridge the gap between users and product teams.
- Gathering Data for Personas: Learn methods for collecting user insights through research, interviews, and analytics.
- Building Detailed Personas: Create comprehensive personas with attributes, behaviors, goals, and challenges.
- Using Personas Effectively: Understand how to integrate personas into your product design, development, and marketing processes.
- Avoiding Common Pitfalls: Identify and overcome common mistakes in persona creation.
Who Should Attend: This workshop is ideal for:
- Product Managers: Looking to align teams and prioritize features based on user needs.
- UX/UI Designers: Seeking to create user-centered designs informed by real data.
- Entrepreneurs and Product Makers: Aiming to build solutions that truly resonate with their target audience.
Workshop Highlights:
- Interactive Persona-Building Exercises: Practice creating user personas using real-world scenarios.
- Persona Templates and Tools: Get access to ready-to-use templates and tools to simplify persona creation.
- Case Studies: Explore examples of successful products shaped by well-crafted user personas.
Key Takeaways:
- A step-by-step process for building effective user personas.
- Practical techniques for gathering and synthesizing user data.
- Strategies to ensure personas drive actionable insights and team alignment.
- A certificate of participation to validate your learning.
Lokesh is the Lead Instructor and Founder of ProductHood School and has worked with top internet companies like iXiGO, 99acres, Naukri.com, Sendinblue, Awfis & Cardekho in technology and product. He also runs a successful product growth consulting business (ProductHood Consulting). Connect with him on Linkedin.
Reserve Your Seat
$75
- ✔ Access to one live workshop
- ✔ Certificate of completion
- ❌ No recording
- ❌ No additional perks
$99
- ✔ Access to one live workshop
- ✔ 10% Discount on next workshop
- ✔ Certificate of completion
- ✔ Submit workshop assignments for feedback
- ✔ 7 day access to recording
- ✔ Ask doubts in the private group (7 days)
- Looking for group booking for your team?
Send your request to hello@producthood.com
Upcoming Workshops
FAQ
What topics are covered in the workshops?
- Product Management
- No Code Development
- Creatorship
- Personal Development
- Technology
- Market
Each workshop is tailored to provide relevant and actionable insights for today’s professionals.
How long is each workshop?
Are the workshops in-person or online?
Will I receive a certificate?
Are the workshops suitable for beginners?
Can I network with other attendees?
How will I get access to the recording?
How much do the workshops cost?
Basic workshop pass: This will give you access to only one live workshop. Recordings and other perks are not available in this option.
Advanced workshop pass: This will give you access to live workshop and recording for 7 days. You can also ask doubts post workshop within the private group created for this purpose. You are also entitled for a 10% discount on your next workshop booking.
For actual pricing, see the workshop detail page.
What is the refund policy?
Can I suggest a topic for a future workshop?
How can I register for a workshop?
Can my team or organization attend as a group?
What happens if I miss a workshop I registered for?
Advanced pass owners will have access to the recording.
Basic pass owners must inform us 48 hours in advance in order to get access to some other workshop.
No refunds will be provided.
