How to build B2B Tech Products – Bootcamp

Learn to build enterprise saaS products

Building a technology B2B SaaS product is tough but not impossible. We will help you uncover the secrets in a 6 weeks online Bootcamp.

“New products are inherently hard to launch because both the problem and solution are unknown.”

Eric Ries, The Lean Startup Author

What is a B2B SaaS Product?

A Business to Business (B2B) SaaS product is used by enterprises or businesses for managing and growing their business.

For e.g. Salesforce, SAP, Intercom, Hubspot are all B2B Software as a Service product catering primarily to businesses around the world.

Product management for SaaS B2B products is different from B2C product management. 

In this Bootcamp we will learn the nuances of B2B product management.

Product Management is a rewarding career

Product management is one of the most coveted career paths for college and MBA graduates. Glassdoor recently called it one of the top 10 best jobs in America. 


Join our 6 week immersive online Bootcamp program to learn the fundamentals of B2B SaaS product management.

Program is for New B2B PM's Founders Entrepreneurs Aspiring B2B PM's Wantrapreneurs

What we offer?

Personal Touch

Bootcamp is capped at max 20 participants

Action Oriented

Lots of assignments and projects to keep you on your toes


You will get tools, templates and learning material

Real world project

Work on a real world project in a group of 2-4 participants


Lifelong guidance on your personal and professional development


Network with fellow participants and guest s from the industry

Your positive action
combined with positive thinking
results in success

Bootcamp Course Outline

  • Bootcamp schedule details
  • Introductions
  • B2B V/S B2C Product Management.
  • B2B SaaS industry
  • Type of SaaS products
  • Project discussion/assignment
  • Lean Product development life cycle
  • Identifying B2B product Idea and problem generation process.
  • Assignment
  • Competitive and Market Analysis
  • Feature table analysis
  • Customer development
  • Product Conceptualization
  • Assignment
  • Product development planning & Roadmap
  • Success Metrics
  • Pricing
  • Product Requirement Document
  • Assignment
  • Agile development
  • Working with stakeholders
  • UX Skills
  • Marketing Skills
  • Sales Skills
  • Technical Skills
  • Assignment
  • Recap
  • Demos 

Upcoming Batches

10th April, 20196AM – 9 AMINR 14,000*Join Now


have questions?

about author

Lokesh Gupta

Lokesh Gupta is an internet industry veteran with more than 13 years of experience as a technology and product leader.

He has worked for India’s top internet companies like iXiGO, 99acres,, Sendinblue, Awfis and is currently working as Director of Products at

He is an author of two books on email marketing and product management.

He has a double degree in Chemical Engineering from IIT Delhi.

“I will help you become  a top B2B product manager.”


Most frequent questions and answers

Bootcamp is delivered online using Zoom over the course of 6 weeks.

There will be 6 sessions in total and each session is of 2-3 hours duration. 

During each session, presenter will be teaching by sharing his/her screen. You can ask doubts, connect with fellow batch mates and complete assignments in a collaborative environment. 

You will be required to complete a project which will be done in groups of 2-4 participants.

A group is required to keep every one accountable and share the work load. At the same time it helps create a sense of team spirit.

At the end of bootcamp, you will be asked to showcase your project to all the participants.

Your instructor will provide you all the course material and relevant resources during the entire bootcamp sessions. 

We all have work to do. Be it college work or office deliverables. We understand this and hence designed the course so that you can be good if you can spend 6-8 hours every week on the reading, assignment and discussions.

Each bootcamp is available for $199 or INR 14,000 which includes course content, recorded session video’s and relevant resources. 

Please contact us to discuss group rates.

You will get access to course content, recorded video’s of sessions, relevant resources.

You can also contact course instructor during the bootcamp via emails.

You will be required to work on a project which you can showcase in your CV.

Each session is recorded and will be available for review later.

We have put in lot of efforts in creating the content and consultant with experts in order to make this bootcamp comprehensive and relevant for current market requirements.

READY to make BIG

Reserve your seat in the New Cohort for Aspiring Product Managers - Seats Filling Fast