Funnel Science

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Funnel Science

The Scientific Method Applied to the Sales Funnel

Category: Marketing


Country: United States


About Funnel Science

Funnel Science® was coined in 2009 by Alex Fender, a Google Certified Marketing consultant who developed a process using science and software to control, test, and measure purchasing behavior to predict the performance of digital marketing. The software is able to directly measure the impact on conversion rate, sales close ratios, revenue, profitability and the impact of time to purchase.

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