About Matrix Rising

Matrix Rising was founded by SEO ecommerce expert Michael Riedeman, one of the most knowledgeable and skilled SEO professionals in the business. As an SEO strategist, analyst, and program manager, Michael is extremely well-rounded in all aspects of SEO – technical SEO, content creation and analysis, page optimization, link building best practices, and analytics.

On top of the analytical knowledge and expertise, what sets Michael apart is the great care and attention given to his clients with a vested interest in their success.

With Matrix Rising you get the knowledge of a top agency with the detailed attentiveness of an in-house employee. Michael has a unique drive and determination to perform well as he’s continuously looking for opportunities for improvements.

Matrix Rising focuses on actionable changes to make the greatest impact on website performance. We work collaboratively to understand the dynamic of your business, we work on specific deliverable projects that we agree on in advance, and we clearly communicate our initiatives before and during the process. And we provide helpful reporting and analysis throughout.

Michael is also an incredibly strong writer with a prior background as a leading retail editor managing a team of copywriters.

The SEO industry is full of theory, disinformation, fad-jumping, and some deceptive oversimplification, so there is also a need for research with a critical eye. Michael has a long history demonstrating how to ride against the conventional grain while diving deeply into the data and testing to follow the hidden discoveries that lead towards success. Matrix Rising uses proven “white-hat” methods along with creative and independently developed systems that can seriously improve the rankings, traffic, and revenue of your website.

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