Don’t worry about things not being perfect, worry about getting started. You can always adjust your course after you’ve started your business or released your product.
Jordan grew up in Surrey, British Columbia where he was mostly consumed with sports. After receiving a scholarship to play football he found himself at the University of Toronto, where the idea for his business was born.
He was in the library with his co-founder Michael Prempeh, and they were thinking of something they could do after football and university ended. This was in 2011, and online publishing was just starting to hit its stride. So, they took the work-ethic they had learned from the football field and started applying that to brand marketing.
Your Business Journey so far
I started my business with $2500 in student loan money. This was enough to get us up and running, and have a little bit of money for software/subscriptions. The biggest challenge was not being able to take any money from the company for the first 18 months.
During this time I bartended three nights a week and put every dollar the company made back into its growth. This was challenging as all my friends graduated and started getting their paychecks. I definitely questioned if I was making the right choice on more than a few nights.
How do you help your clients grow and achieve their goals?
Experience from 0 to first 10 clients and further growth
Keeping pace with changing technology and remain competitive?
Top hurdles faced for business growth
Core specialties and offerings to your clients
Key to motivation
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